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HOME MEAL SOLUTIONS 2008
Event Date: September 24, 2008 01:00 PM EDT
Sponsored by: Birds Eye Foods & Kraft Bagel-fuls
Frozen Food Age magazine helped pioneer the meal solutions era, publishing its first Meal Solutions supplement in 1997. Each fall since then, Frozen Food Age offers it readers a fresh look at new meal solutions options and products.
Join our webinar as Editor Alan Robinson investigates the meal solution concept, helping frozen food retailers execute on these timely topics:
» Strategic advantages in capturing consumers "share of stomach" as the economy tightens, and consumers shift the meal dollars away from restaurants and back to the supermarket.
» New steam-in-the bag technologies in vegetable and entrees categories emphasizing convenience and improved quality
» Expanded shoppers' choices as more natural and organic frozen foods have entered the marketplace.
» An in-depth look at the trends in eating smaller meals on more frequent occasions - the "mini-meal" or "maxi-snack."
» A roundup of the new product offerings in the marketplace